Last week we attended the VM and Display Show to launch #ExhibitRetail. The two days were truly invaluable and flew by – you know what they say about when you’re having fun! We got to talk to many of the visitors about their visual merchandising and display needs and really find out how it is the Exhibit Group can help.
As some of you will know if you came along to our stand, we were running a competition to win an iPad. To enter all you simply had to do was enter your business card into the plinth with the iPad on it. We had some amazing entries and our team have randomly selected a winner. *Drum Roll please* The winner of the iPad is Jinhee Lee-Felton from Callaway Golf Europe Limited. Jinhee has been informed and we will be delivering the iPad personally.
Our Cardboard Furniture was very popular at the show! With many people wanting to try it out and see how sturdy it really was. With the whole plastic recycling situation being top news right now, this just shows how easy it is to be environmentally friendly and practical. The great advantage of the cardboard furniture is it comes flat-packed and is assembled really easily. Furthermore, Exhibit Group are able to print graphics on to them so you could have any of our cardboard products with your branding on. The sky is the limit with this product so simply let us know what you’re thinking and we’ll make it happen!
The other focal point of our stand was the bespoke wooden building. Lots of the visitors had plenty of suggestions of how it could be used and in fact, on the first day, we sold it! Suggestions for the area included: a meeting area, a BBQ area, an office, a pop-up shop or even using the gaps between the slats to hang clothes on in the shop. Give us your suggestions, we love hearing them. Furthermore, this was just a demonstration of how we can make bespoke items from woodwork so if there’s an idea you’re thinking of where these skills could be useful let us know.
Our stand was an optimum way to show off our range of services, as everything was done by us! Here at Exhibit Group, we really do have all our services in-house! Believe it or not, we made the picnic benches, we printed the graphics and laid the flooring, we built the wooden frame and provided the chairs, we welded and painted the metal frames, and cut the tree silhouette on our CNC machine. We even made the display cabinet with a slot for people to drop their business cards in to enter our fantastic competition. Our company ethos is Design, Devise, Do and Deliver and thanks to our fantastic dedicated teams that’s exactly what we provide.
Furthermore, at the VM and Display Show, we provided the furniture for two different functionalities. Firstly, we provided all the furniture for visitors to take the weight of their feet whether on a bar stool at the bar or on a sofa surrounded by elaborate exhibition stands. Flamingos were definitely on trend this year! Secondly, we teamed up with Cleartech Live to provide a fantastic environment for the Retail Focus Forum with an illuminated podium, branded wallpaper and Aluvision stage. Our Head of Design, Dan, popped along to one of the sessions ‘How to create a truly immersive experience’ and found it very useful. If you need some help transforming a space, Exhibit Group can help.
The only slight downfall was that we had the hottest day in April for over 70 years and we were inside the thermos that is the Business Design Centre! Despite its beautiful architecture, it does become a bit of a greenhouse in the sunshine! However, we did have a great time at the VM & Display Show and being part of such a specialist industry. It was our first time exhibiting at the show and we really enjoyed the different array of stands from the very eccentric to the very simple. The free glass of bubbly was well received by all exhibitors and visitors too.
If you’d like any further information about any of the services or products we offer, please do not hesitate to get in contact with the team either by telephone 020 3384 0369 or email email@example.com